News about the vibrant business community of Boyne City MI.
Friday, June 21, 2013
Bruce Janssen's work is a sign of functional art
From the Petoskey News-Review: Boyne
City sign artist Bruce Janssen’s work and influence can be seen
throughout Charlevoix and Emmet counties. His style is as varied as
the customers’ desires, with each sign uniquely designed to enhance
the client’s home or business, yet blend in with the surroundings.
In Boyne City, where Janssen’s business The Wood Shop is located,
virtually three-quarters of the signs are designed by him and the
rest show his influence. Signs at Local Flavor, the Boyne Air
Industrial Park and all the new businesses at the end of Water Street
are his handiwork, including Café Sante and many others. In 2010,
Boyne City’s Main Street Program was named one of the best in the
state of Michigan, based in part on the downtown design. Janssen’s
signs are an integral part of that downtown design. “Northwestern
Michigan downtowns are known for their beauty,” Janssen said. “This
is not only a function of good architecture and zoning laws and
beautiful streetscape, but the signage has to enhance the businesses.” Full story. Photo gallery.